Articles

 How Culture Sparked a $3 Trillion Comeback

How Culture Sparked a $3 Trillion Comeback

 How Culture Sparked a $3 Trillion Comeback Sarah Williams
Published on: 16/10/2025

Discover how Satya Nadella transformed Microsoft by instilling a growth mindset, building empathy, collaboration, and innovation that redefined its culture.

TransformationCulture and Business StrategyBusiness StrategyBusiness GrowthInnovation
 Two Modes of Strategy

Two Modes of Strategy

 Two Modes of Strategy Sarah Williams
Published on: 07/10/2025

If you’ve ever felt like your business strategy is missing the mark, it might not be the strategy that’s wrong—it might be that you’re using the wrong mode.

Culture and Business StrategyBusiness StrategyBusiness Growth
 Why a loyal following doesn't equal sales

Why a loyal following doesn't equal sales

 Why a loyal following doesn't equal sales Sarah Williams
Published on: 22/09/2025

Discover how Fisayo Longe grew Kai Collective from a shaky launch to viral success by blending heritage, storytelling, and authenticity.

Business StrategyBusiness GrowthInnovation
From Books to Billions

From Books to Billions

From Books to Billions Sarah Williams
Published on: 17/09/2025

Amazon’s 2024 success story: $158.9B in sales, AI-fueled growth, and a culture investing $1.2B in employee upskilling. See how it all comes together.

Culture and Business StrategyBusiness StrategyBusiness GrowthInnovation