AI Literacy Nearly Doubles Return on AI Investments
Organizations that train their people, not just buy the tools, are twice as likely to see real returns. Here's what the numbers actually show.

Organizations that train their people, not just buy the tools, are twice as likely to see real returns. Here's what the numbers actually show.

It wasn’t that long ago that I was standing in a room with a group of leaders in one of my programmes, confidently telling them that in the not-too-distant future they would be hiring prompt engineers, that this would become a defined role in their business, much like data scientists or business analysts have over the past decade, and that they’d need to start thinking about how and where those roles would sit across their organisation.

AI is not replacing sales. However, used well, it can reshape how we prepare, position, and build trust.

AI isn't a tool you plug in, it's a culture shift you must lead.ption